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    Title Marketing Research Analyst
    Location Remote
    Start Date 06-28-2022
    Language English
    Salary Negotiable
    Security Clearance Reliability
    Duration 12-Months
    Date Posted 06-21-2022
    Job ID 12624
    Recruiter Email
    Maplesoft Group is currently seeking a Marketing Research Analyst for one of our clients in the National Capital Region. 

    The following responsibilities are associated with the “Statement Of Work” but are not limited to:

    The Marketing Research Analyst service provider will have the following responsibilities:

    •          Review and perform quality assurance on research instruments (surveys & interview guides)

    •          Prepare sample lists and upload them into EDC’s customer experience and research platform (Qualtrics).

    •          Create and test survey distributions in EDC’s customer experience and research platform (Qualtrics).

    •          Program surveys in EDC’s customer experience and research platform (Qualtrics).

    •          Test programmed surveys in EDC’s customer experience and research platform (Qualtrics).

    •          Code Open end responses: hundreds of verbatim, open-ended comments (non-structured data) from survey responses, code them into themes using Qualtrics and help generate insights

    •          Load customer survey results manually into EDC’s CRM

    •          Create dashboards in EDC’s customer experience and research platform (Qualtrics).

    •          Conduct some analysis in SPSS

    •          Put together small reports from SPSS analysis into PowerPoint

    •          Review and perform quality assurance on reports

    •          Participate in meetings

    Specific Project Requirements

    •          Possess a minimum of 2 years of experience in marketing research.

    •          Demonstrated experience in statistical methodologies and proven knowledge of the tools and techniques to capture, analyze, and disseminate actionable customer insights.

    •          Experience programming online surveys and manipulating data in a research platform

    •          Experience conducting quantitative and qualitative data analysis including; coding open ends into themes, conducting frequencies and crosstabs

    •          Experience using Microsoft Office, MS Excel, and SPSS

    •          Strong attention to detail

    •          Security clearance


    Top Skills Required:

    •          Market research skills, including experience in analyzing quantitative data by coding open ends into themes, conducting frequencies and crosstabs.  

    •          Online survey programming skills using a research platform like Qualtrics or Survey Monkey

    •          Ability to prepare & review insights summaries, reports or presentations

    Other Skills Required:

    •          Software such as Microsoft office, Excel, and SPSS, research platforms (like Qualtrics, Survey Monkey, etc.)

    •          Good communication skills and attention to detail

    •          Ability to collaborate with other researchers and marketing members



    •          Familiarity with customer research platform such Qualtrics Experience Measurement Platform

    •          Familiarity with Agile methodologies

    •          College certificate or degree in marketing research and intelligence


    Maplesoft Group prides itself on its distinct corporate culture and recognizes that success is a direct reflection of our most valuable asset - our people.  Therefore, attitude and ambition are key personality traits we seek out, along with skill and aptitude, in potential employees.

    Maplesoft Group is committed to having a diverse, representative workforce and continuing to build an inclusive environment. We encourage applications from all qualified individuals. Maplesoft Group is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants irrespective of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans’ status, Aboriginal peoples or any other legally protected factors. 

    All employment decisions are made based on business needs, job requirements, and individual qualifications. 

    We are committed to developing inclusive, barrier-free recruitment and selection processes, and a work environment that supports our diverse workforce. Please let us know if you require accommodations at any stage of the recruitment process. We can be reached at Maplesoft Info at

    We thank you for your interest in Maplesoft Group and wish to advise you, that only candidates under consideration will be contacted.

    Are you interested in a career with Maplesoft Group? Please see our Career Opportunities page!